Rec Reaction

Affordable swimming lessons
In short
Providing high-quality, affordable swim lessons to the residents of New York City.
What we did

UX/UI Design
Web Development

Juan Lim
Finished on
February 6, 2023
Rec Reaction

Color Palettes

Asolace was approached by the Rec Reaction Company, a swim coaching business, to develop their website and create a cohesive brand identity.

Project kick off

To kick off the project, our team began by conducting user research to understand the needs and behaviors of Rec Reaction's target audience. Based on this research, we created personas and user journeys to inform the design process.

Next, our worked on developing a design system for Rec Reaction.

This included defining the brand's visual identity, typography, and color palette.

Using this design system as a guide, the team designed wireframes and high-fidelity mockups for the website's user interface (UI).

Bringing design to life

Once the UI design was finalized, our team used ReactJS to bring the design to life. We developed custom interactions and animations to enhance the user experience (UX) and ensure that the website was visually appealing and easy to navigate.

Throughout the project, our team worked closely with the team at Rec Reaction to ensure that the end result met their needs and expectations. The final product was a beautifully designed website that accurately represented Rec Reaction's brand and effectively met the needs of their target audience.

The results were swimming

Based on the research, We created wireframes to map out the new website's layout and navigation. These wireframes were then reviewed and refined with the company's stakeholders to ensure they aligned with the company's goals and objectives.


With the wireframes as a guide, I got to work on the design of the website.

We kept the design clean and modern with a focus on making it easy for users to navigate and find the information they need.

We also incorporated the company's branding to give the website a cohesive look and feel.

ReactJS Development

With the design complete, We moved on to development using ReactJS. This allowed us to create a responsive website that looks and functions great on all devices. I also integrated various features such as a contact form to make it easy for users to connect with the company.


The end result was a website that was easy to navigate and provided a great user experience. The website received positive feedback from users and the company saw an increase in user engagement and conversions.

In conclusion, with a little bit of research, wireframing, design, and ReactJS development magic, Rec Reaction's website resulted in a smooth experience for users."

Selected work

With you every step of the process

We believe in making life-long connections through great communication.

Juan Lim
"I can't say enough good things about Asolace. They completely transformed our projects and brought it to the next level with their expertise in web development and design."


We begin by thoroughly researching your brand, target audience, and goals for the project. This helps us understand what you're looking for and how we can best deliver it.


Next, we bring together our team of experts to brainstorm and generate ideas. We take a collaborative approach to ensure that we come up with the most innovative and effective solutions.

UX/UI Design

With the wireframes as a guide, we begin the design process, creating beautiful and engaging visual assets that align with your brand and goals.


Finally, we bring everything together in the development phase, building and testing the final product to ensure that it meets your expectations and is ready for launch.

let’s work together